Draw your audience in using simple & bold labels.
Sometimes straight and to the point is all you need, rather than a long story.
Bold & Clear:
Bold block letters on clear film are sure to grab your consumers’ attention. …
Read More “Bold & Simple Labels”
Add a touch of life to your label today – literally! Use the soft-touch technique on your label to make your product stand out from the ones around it.
This technique is not used on very many labels, so when …
Read More “Soft-Touch Technique – #TechniqueTuesday”
Embossing is a great way to create an eye-catching design on your label.
You can use it on wording or on an image on your label. When adding it to your label, it adds
texture and a raised effect that … Read More “Embossing – #TechniqueTuesday”
Cold foil is a great labeling technique for you to use if you are looking to draw attention to your product.
This technique involves using a standard printing plate to print an image onto a substrate. First, a UV curable …
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Are you in need of more room on your label?
Try out the tri-panel / extended content labels now!
This type of label helps you optimize space, by tripling the amount of information you are able to fit in one …
Read More “Extended Content Labels”
Transparency in the Label & Packaging Business
Whether it be everyday life relationships with friends, or business ones with your consumers – when it comes down to it:
honesty is key.
As a consumer, are you going to purchase …
Read More “Honesty is Key – (Transparent Labels & Packaging)”
For this upcoming year – 2020, many label design trends are already being predicted. Most include new ways to make your brand stand out in the crowd.
These predictions, for the
trends of 2020, include:
Transformative Labels –
This means …
Read More “Food & Beverage Label & Packaging Trends – 2020”
Knowing the trends of the past, and what is to come in the market, is extremely important for labeling and packaging professionals.
Here are the past trends of 2019!
First impressions are extremely important, as many people do …
Read More “Top Label & Packaging Trends of 2019”
These packaging design sites offer news, inspiration, and information on all things label and packaging design. Not only is it informational about the industry, but it also helps with coming up with your own designs. Essentially, use this list to …
Read More “Top 10 Packaging Design Sites to Follow”
Massey Fish Company is a Michigan-based seafood brand which catches fish daily on the straights of Mackinac. This six-generation family-owned business plays into their community-oriented role to provide a more personal approach to business and packaging design. Now, Massey Fish … Read More “Customer Spotlight: Massey Fish Co.”