Bold color is a simple way to catch the customers’ eyes. It’s also a great way to create a line of products that look cohesive, yet stand apart. So, get inspired by these concepts that use bold color in striking ways.
Deer You by Mara Rodriguez
Deer You Organic Juice Labels With Bold Color Schemes Designed By Mara Rodriguez
This line of juice is influenced by outdoor adventures. As a result, the mountainous watermarks, canteen-shaped bottle and wildlife motifs all drive this point home. The colors even perfectly fit with this theme. So, the green grass, bright yellow sunlight, warm red and orange glow of the fire. It’s all there. Rodriguez’ desire was to transport the customers to a cleaner airspace using these associations.
Pirie Tasmania By Magnus Henriksen & Amandus Bjerk
Pirie Tasmania Wine Bottle Label Designed By Magnus Henriksen & Amandus Bjerk
The organic nature of the font style and text layout mimics the hilly Tasmanian vineyard landscape. The bright orange color choice seems to imply the bright sunny nature of a summertime vineyard. The orange isn’t overwhelming due to the minimalistic nature of the design. This design goes to show that you don’t need to create something overwhelming to create something bold.
Boost By Braden Wise
Boost Vitamin Water Packaging Designed By Braden Wise
The animals on the Boost vitamin water bottles represent the attribute the water encourages. These individual markers for the flavors work well with the colors of each bottle. Like the other examples, the singular color used for every flavor makes it easy to differentiate them from each other. Incorporating foiling over the animals would be a great way to add dimension without incorporating more colors into the scheme.
Learn even more about how our labeling techniques can take your label to the next level. So, download our e-book, The Complete Guide to Innovative Labeling Techniques.
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