Considering yesterday was the 4th of July, it is a great day to get a little patriotic. Let’s look at labels with red, white and blue color schemes.
Red Seafood Packaging Concept Designed by Ron Keren
Red Seafood Packaging Concept Designed by Ron Keren
This label wraps around the package making the bold pattern the highlight of the design. Since the line is for seafood, the little seafood graphics are a cute way to showcase what the brand offers. Direct thermal or thermal transfer turns the white part of the label into something versatile. It’s also possibly created by designing a faux secondary label into the red pattern. While the variable data labels allow for flexibility, the built-in label allows for smarter labeling.
Isabel & Diego by Osman Ozkara
Isabel & Diego Labels Designed by Osman Ozkara
This romantic design, inspired by the Spanish story, the lovers of Teruel, is on brand. This Romeo & Juliet style of love story plays into the male and female profiles featured on the bottle. The color scheme also reflects the romantic, Spanish style. The combination of these labels also does not overwhelm the bottle. This allows for plenty of the sherry to show through.
Quilt by Joschko Hammermann
Quilt Wine Packaging Designed by Joschko Hammermann
Quit intends to make an instant, cozy connection between the customer and the brand. These wholesome associations create a positive association and reflect the flavor. The vibrant reds against the navy blue work well in creating a timeless look. Having the information placed vertically on the right-hand side is another interesting choice. It’s not flashy to have information along the side, but it creates interest. The more interest the more the customer will want to engage with.
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