What exactly does it mean to create “feel-good” cosmetic labels? Consider how the self-care concept has grown over the years and the importance of beauty in that regimen. It not only means that customers are seeking products that fit their … Read More “The Importance of Designing “Feel-Good” Cosmetic Labels”
Ugly food makes for challenging product photography. How do you capture something that tastes wonderful yet looks bland, or worse yet, downright gross? In the grocery aisle, unappetizing images make it easy for customers to pass by, so it’s crucial … Read More “How to Label Product Photography For Ugly Food”
Take this simple labeling test to better understand where your labels lack, and also where they succeed in providing value. Your customers count on your labels to provide information, but also inspiration. This test isn’t singularly about following legal requirements. … Read More “Can Your Label Pass This Labeling Test?”
Consider the summer conditions your customers will expose your products to. Sun, water, and winds. Winds won’t impact your label unless you need an adhesive upgrade, but consider how customer needs change as the seasons also change.
First,… Read More “Get Your Labels Ready For Summer Conditions”
Why revive your brand if it’s not yet dead? Well, according to this Food Processing article, you may actually be killing it without realizing it. Don’t worry, while the article offers ways to reverse the damage, we also have some … Read More “Revive Your Brand With Low-Cost Label Design Changes”
Let’s clarify something. “Labeling superstitions” don’t involve walking under ladders or black cats crossing your path. No, instead, these are misconceptions about the label production process.
Why do labeling superstitions exist?
Between self-conscious extrapolations from data, and the curse of … Read More “Don’t Get Lost In Labeling Superstitions”
Variations of a label design are important for several different situations, especially when starting a new brand or product line. Achieve these variations on the same style or concept in various ways, and learn what not to do. Most importantly, … Read More “Creating Variations of The Same Label Design”
Hygge (pronounced hue-guh) is the Danish principle of creating coziness in everyday life to increase happiness. This concept started trending in 2016 and drastically grew in 2017. Now, it’s time to examine how hygge benefits label design. Because, yes, really … Read More “Why You MUST Consider Hygge Label Design”
It’s important to modernize traditional brands’ labels once in a while, at least for promotional labels. So, how do you modernize without eliminating the established and trusted brand qualities?
Pressure sensitive labels are self-adhesive labels which are pressed onto containers of various shapes, sizes, and materials.
- Squeeze bottles
- Glass jars & bottles
- Plastic bottles & tubs