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Blog2021-03-24T14:54:59-04:00

Download Our New Inks & Coatings E-Book!

Inks and coatings are crucial elements to any label design. They also can often be an overlooked part of the design process. Luckily, we recently released a new e-book which explains all ink and coating techniques Great Lakes Label offers. This guide includes information on the following: Differences between solvent-based ink and

Build Customer Relationships Through Effective Label Design

Building a customer relationship is an effective way to ensure return purchases. Humanize your brand through captivating labeling. Create those instantaneous connections through personalized imagery and innovative labeling techniques. Take simple, but also meaningful steps in creating designs your customers will love.   https://www.instagram.com/p/Bci4bsxj2Me/?taken-by=thegrguide   Lifestyle Marketing Take a look at

Tell A Story With (Or On) Your Label

Every company has a story. In fact, every company has many stories. There's the history of the brand as a whole as well as all the smaller, more specific stories along the way. On top of these personal anecdotes, there are the stories worth sharing that have nothing to do with

Get Inspired: Pantone Color of The Year: Ultra Violet

Ultra Violet is Pantone's color of the year, for its spiritual and mystic qualities. So, revamp your label, or create promotional labels, with an on-trend color to excite customers. Whether you use the color with eye-popping juxtaposition, in a line of intense hues, or on its own, it is bound to make

Tri-Panel Labels Answer All Packaging Problems

A tri-panel (extended content) label is a label comprising of 4 sides: The cover, or the front of the label The left-hand panel, or the backside of the cover The right-hand panel The back, where the adhesive applies your label to the container Naturally, by working with more pages, you have

Pantone Color of The Year 2018: Ultra Violet

Pantone named Ultra Violet their color of the year for 2018. This decision will impact label design in the upcoming year, so let's dive in and discover the significance of this color. Keep in mind, when working on promotional labels, Ultra Violet is an excellent, trendy baseline for your color scheme. https://www.instagram.com/p/BcfKT9Wj0Nc/?hl=en&taken-by=pantone

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