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Cast & Cure – #TechniqueTuesday

Cast & Cure is a holographic technique that uses all the colors of the rainbow. This technique shines brightly in the light & works with any color scheme.

Here we can see the use of this technique with navy blue as the main color on the label. This helps the holographic rainbow designs stand out even more! The dark blue in contrast with the warm tones of the shimmering technique is sure to gain your consumers’ attention on the shelf.

Cast & Cure Labeling Samples
Close-Up of Technique

Cast & Cure does not overshadow text, so it can be used on the entirety of the label. It can fill the whole background and still complement the overall aesthetic of the label, without adding a distraction or overpowering the text on the label.

See an example below:

Bissell Cast & Cure - Great Lakes Label
Various Patterns Displayed on Bissell’s Deep Clean

Make it your own:

Patterns:

  • Lines
  • Dots
  • Bubbles
  • Specks
  • Star-like pattern
  • And more!

Colors:

  • Any color can be used with this technique
  • Darker colors such as black or navy tend to make the technique pop the most!

Use this technique and provide a luxury look for your brand & label!

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